Chief Marketing Officer, DiDi
Tim Farmer is the Chief Marketing Officer at DiDi, where he leads brand strategy and marketing initiatives across Australia and New Zealand. Prior to joining DiDi, Tim played a key role in the launch and growth of Disney+ as the brand marketing lead in ANZ. Initially from the UK, his music tastes are somewhat stuck in the early 2000’s with the Arctic Monkeys, the Kooks, and of course Oasis featuring regularly on his playlists.
Live music in Australia is evolving, with large-scale festival cancellations – How are fan demands changing? In this session, we’ll explore insights from ‘The New Gig Economy’ study by BRING – Universal Music for Brands. We'll hear from top marketers alongside rising pop star Charley on what today’s music fans are demanding and how brands can tap into a changing live music culture. We’ll explore the fan-first experiences that matter and what’s next for live music and brand partnerships. To close out the day, Charley will treat us to a special live performance.
Rosie Oakshott – Managing Director
0431 387 971
rosie@bandt.com.au
Erin Green – Head of Marketing
0432 993 388
erin@bandt.com.au
Nicola Fender-Fox – Senior Partnerships Manager
0414 703 780
nicola@bandt.com.au
Aakash Panjabi – Digital Marketing Manager
0405 887 543
aakash@themisfits.media
Vanessa Rolfe – Director of Client Services
vanessa@themisfits.media
Romy Bradridge – Head of Owned Events
romy@themisfits.media
Pippa Chambers – Content Director
pippa@themisfits.media
Erin Green – Head of Marketing
0432 993 388
erin@bandt.com.au
Greg Graham – Sparrow
sparrow@themisfits.media
Submission enquiries –
events@themisfits.media
