Innovation, Strategy, and AI Advisor
Lucio has led digital transformation and AI-driven innovation at Seven and Optus, advised clients like Goldman Sachs, Nine, BMW, Mercedes-Benz, and NAB, and founded three tech businesses, including one that scaled to $15M before a successful exit. A Forbes tech columnist and LinkedIn Top Voice, Lucio is also a global top 100 digital marketer and former RMIT lecturer. With credentials from MIT (AI), an MBA, and AICD certification, he specialises in driving scalable growth through technology, disciplined execution, and strategic vision. Connect with him at linkedin.com/in/lucioribeiro.
AI is delivering real business results, but success isn’t just about the tech. Lucio Ribeiro leads a discussion with Mamamia, a TBA hotshop agency and a market-leading brand on how they’re using AI to cut costs, boost margins and drive revenue. From workforce readiness to execution challenges, hear what it takes to move beyond hype and achieve sustainable AI-driven growth.
Rosie Oakshott – Managing Director
0431 387 971
rosie@bandt.com.au
Erin Green – Head of Marketing
0432 993 388
erin@bandt.com.au
Nicola Fender-Fox – Senior Partnerships Manager
0414 703 780
nicola@bandt.com.au
Aakash Panjabi – Digital Marketing Manager
0405 887 543
aakash@themisfits.media
Vanessa Rolfe – Director of Client Services
vanessa@themisfits.media
Romy Bradridge – Head of Owned Events
romy@themisfits.media
Pippa Chambers – Content Director
pippa@themisfits.media
Erin Green – Head of Marketing
0432 993 388
erin@bandt.com.au
Greg Graham – Sparrow
sparrow@themisfits.media
Submission enquiries –
events@themisfits.media
