Lauren has spent two decades in the media industry across media and creative agencies as well as media companies. Operating primarily in strategic capacities she has dedicated her time to assisting brands to convey their stories and establish connections with customers. Her unwavering passion lies in blending the power of audio with insight-led thinking, resulting in content worth spending your time on. Lauren has been locally and internationally recognised for her work and contributions to the industry. In 2022, she was named B&T’s Women in Media Marketer of the Year and was the recipient of Chief Executive Women’s Maureen Kerridge Scholarship. Lauren is currently ARN’s Chief Strategy & Connections Officer, responsible for digital content, PR, marketing, promotions, and business intelligence. Prior to that, she was Head of Strategy for Mamamia. Lauren currently sits on the board of Emotive, an independent creative agency and is also part of Commercial Radio & Audio’s Brand Committee.