Laura Cibilich is the Founder and Design Director of Run Aotearoa.
Based in Aotearoa New Zealand, Run is a female-led, purpose-driven creative agency she founded in 2008, and now leads alongside her husband, Raymond Otene McKay. Run is fast becoming known as the go-to agency for cultural creative communications.

A recognised creative leader, Laura’s work has received global acclaim, including accolades from Cannes Lions, D&AD, Fast Company, AGDA and the B&T Women Leading Tech Awards. She has also served as a jury member for major international creative awards.

Having started her career as a graphic designer over 20 years ago, Laura has since led and consulted on strategic branding, creative, design and advertising projects for government agencies, NGOs, charities, and organisations in health, education, and tourism across Aotearoa New Zealand, Australia, Europe, Canada and the Pacific.

Not one to do things the conventional way, Laura is a strong advocate for empowering women and underrepresented voices in the creative industry, knowing that together they have the power to change the world.