When you want to break into the Australia & New Zealand market but you are not sure if there is enough of a market there for your destination/product and you don’t have the resources to open an office, what I do is become your office and an extension of your brand in a cost-effective way.

I specialise in travel and tourism because it is my passion. My 31 years of international success in Hotel management and Tourism Consulting, opening 5 hotels and delivering over 150 tourism consulting projects in 20 different countries, guarantees you to be working with a global expert.

I make it easy for you to build connections in the market because our door to the travel industry and media is already open. I know the players. I am well connected and I look for connections that are a good alignment with your brand to effectively get the message to market.

I offer an all-round solution to tourism products and destinations. Whether you need to establish a full or part-time presence in the Australia/New Zealand market or simply work on a project basis to maximise awareness of your tourism product we will represent you as if we were part of your company.

I have established offices in Sydney, Melbourne and Perth providing extended access to industry stakeholders and excellent transfer of market intelligence across team members.
In 8 years I have developed Julie King & Associates into a trusted and respected, award winning representation agency and tourism consultancy which has demonstrated and become known by the clients and trade and media partners we work with as "Connected, Creative, Innovative, Influential, Knowledgeable, Reputable, Respected and Trusted.

I am extremely transparent and flexible with customers and gain their trust and respect as a result of that. Our company ethos is based on connection, honesty, transparency and trust.