Giorgia Butler has 30 years of marketing experience in Australia and the US, covering both media and creative disciplines. An award-winning strategist, she has expertise in brand and creative communications, and media strategy. Giorgia has worked with top agencies like Ogilvy, Y&R, Nunn Media and now Innocean, handling a wide range of categories including FMCG, travel, education, health, automotive, and finance. She has also worked with non-profit organisations, including the Tech Girls Movement, aimed at bringing gender equality to the tech sector, and initiating a nationwide Australian schools search for the next generation of tech superheroes over more than a decade. She is passionate about innovative marketing strategies that drive business growth and cultural progress.