Senior Analyst, Ampere Analysis
Ed Ludlow leads Ampere Analysis’s Australia & New Zealand arm, based in Sydney, which he helped launch in 2024 as part of the company’s expansion across the Asia-Pacific region.
Ed’s journey as an analyst began by developing a data-visualisation dashboard tracking UK box office trends—an independent project that gained traction and prompted him to pivot from his role as a publicist on retainer for Netflix into a full-time career in analysis. In 2021, he joined the London-based market insights and consulting firm Omdia, focusing on content production and commissioning, before joining Ampere in 2024 to build the company's presence in Australia.
If you haven't got the numbers, you haven't got anything. Australia sits in the middle of culture waves that come from both the US and Asia, so we dive into it. Demographic tendencies are changing as parents take up the habits of their kids, not the other way round, and middle-aged people are watching more and more long form on YouTube. Find out where the eyes and the dollars are going, and how the TV distribution landscape and scripted commissioning is evolving across the world.
